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In the Indian subcontinent, the gaming culture started with the introduction of games like Tetris, Snake, Bouncing Ball and Space Impact, on the basic feature phones. And on PCs, the games were limited to options like Super Mario, Solitaire and Pacman. But with the increasing popularity and usage of smartphones, the digital gaming industry in India has grown rapidly.

India currently ranks fifth among the world’s top mobile gaming markets and has more than 220 million gamers who spend an average time of 42 minutes on mobile games every day. NASSCOM data projects that by 2020, the Indian mobile gaming market will witness a massive reach of 628 million users, valuing the market to $1 Billion.

Long time back, before the rise of digital entertainment in India, people enjoyed traditional card games like Rummy, Bluff and Teen Patti mainly as casual, social games during family gatherings and celebrations. However, with the nuclear family patterns, busy lifestyles, and more preference for outings, the trend of indoor games gradually faded.

In recent years, the new tech-savvy generation developed an interest for the western games like PUBG, Angry Birds, Candy Crush Saga and so on. With more and more interesting games coming on the virtual stores, the digital gaming industry is seeing a high engagement.

Gamers in India are spending more time on mobiles and tablets to utilize their entertainment hours. The increasing interest in virtual gaming has motivated the homegrown gaming developers to reinvent the traditional Indian games.

This has encouraged many<a href="https://www.mobzway.com/card-game-development/"> card game development </a>companies to digitally adapt traditional card games, focusing on gameplay design, cultural relevance, and user engagement for Indian audiences. These developers are creating digital versions of traditional card games like <a href="https://www.mobzway.com/rummy-game-development/">Rummy</a> and Teen Patti, presenting them as modern adaptations of culturally familiar pastimes.

One key advantage of mobile platforms like iOS and Android is that they allow developers to distribute games efficiently while reaching a wide user base across devices. Also, the localization of games and technologies along with a user-friendly interface has worked in the favour of domestic game builders. To target the Indian customers more efficiently, they are making these games available in various local languages.

Moving traditional games from offline to digital formats has primarily improved accessibility, allowing users to engage with familiar games across different devices and environments.

The popularity of traditional card games in app store rankings highlights how culturally rooted games continue to influence user engagement trends within India’s broader digital gaming ecosystem.